Persuasive communication

Centre for Language Studies | Faculty of Arts | Radboud University Nijmegen

Marnix Hoppener

Research associate

Background

Marnix studied Medicine at the Academic Medical Centre (AMC) University of Amsterdam. During his bachelors and masters he did research at the department of Vascular Medicine focusing on prevention of vascular diseases. In 2004 he obtained his Medical Degree and in 2005 he defended his PhD at the University of Amsterdam. From 2005 to 2012 he was director of a knowledge institute specialized in personalized prevention, early diagnostics and E-health (NIPED). In 2012 he founded Johnny Joker, a cheeky orange monkey who helps children to develop their sense of self-esteem and to master important life skills by entertainment education.

Expertise

Marnix’s heart and expertise lies in the domain of Preventive Healthcare. As a medical doctor he is convinced that in the coming decades prevention and communication will play a much more important role than better diagnostics or therapeutics in the battle against the tsunami of western diseases. With his over 10 year of preventive medical expertise he will strengthen the Persuasive Communication Research Group. His research will focus on the effect of persuasive communication on health in children.

Keywords

Prevention, Preventive Healthcare, Preventive Medicine, Health, Public Health, Health Education, Health Promotion, Health Communication, Medical Education, Entertainment Education, Storytelling, Children, Happy & healthy kids

Publications
Books

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2017). Johnny’s (tand)plakboek. Deel-titel: Johnny Joker zit onder de plak. Johnny Joker Publishing Amsterdam. 1e druk, ISBN  978-94-91726-11-8

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2017). Johnny Joker houdt zijn kiezen op elkaar. Over: tanden poetsen. Johnny Joker Publishing Amsterdam. 4e druk, ISBN  978-94-91726-10-1

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2016). Johnny Joker schopt herrie in de hut. Over: scheiden. Johnny Joker Publishing Amsterdam. 1e druk, ISBN  978-94-91726-08-8

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2016). Johnny Joker houdt zijn kiezen op elkaar. Over: tanden poetsen. Johnny Joker Publishing Amsterdam. 3e druk, ISBN  978-94-91726-09-5

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2014). Johnny Joker brengt leven in de brouwerij. Over: een broertje/zusje krijgen. Johnny Joker Publishing Amsterdam. 1e druk, ISBN  978-94-91726-07-1

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2014). Johnny Joker laat iedereen een poepie ruiken. Over: goed eten. Johnny Joker Publishing Amsterdam. 1e druk, ISBN  978-94-91726-04-0

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2014). Johnny Joker houdt zijn kiezen op elkaar Over: tanden poetsen. Johnny Joker Publishing Amsterdam. 2e druk, ISBN  978-94-91726-05-7

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2014). Johnny Joker kan de pot op. Over: zindelijk worden. Johnny Joker Publishing Amsterdam. 1e druk, ISBN 978-94-91726-06-4

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2013). Johnny Joker houdt zijn kiezen op elkaar. Over: tanden poetsen. Johnny Joker Publishing Amsterdam. 1e druk, ISBN  978-94-91726-01-9

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2013). Johnny Joker grits his teeth. About: tooth brushing. Johnny Joker Publishing Amsterdam. 1e druk, ISBN 978-94-91726-03-3

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2013). Johnny Joker gets a little help from his friends. Johnny Joker Publishing Amsterdam. 1e druk, ISBN 978-94-91726-02-6

Hoppener MR., Leijenhorst AWA., Visser MM., pseudonym Dr.W.Reiter. (2013). Johnny Joker moet het van zijn vrienden hebben. Over: iedereen is anders. Johnny Joker Publishing. Amsterdam. 1e druk, ISBN  978-94-91726-00-2

Publications

Elzen den NMD., Hoppener MR, Droog de SM, Das HJJ. (2016). Pippi Langkous en Johnny Joker: positieve effecten van negatieve rolmodellen in narratieven voor kleuters. (nearly:-) Submitted

Niessen MAJ., Colkesen BE., Dijkgraaf MGW., Vles T., Pelt van D., Hoppener MR, Mathijssen JJ., Kalken van CK., Kraaijenhagen RA. (2010) Reduction in absenteeism after implementation of a preventive program based on integrated risk profiling. European Journal of Cardiovascular Prevention & Rehabilitation 17: S5-S10.

Kraaijenhagen RA., Hoppener MR., Mathijssen JJ., Kalken van CK. (2009). Prevention Compass: Introduction of an Innovative Evidence-Based Knowledge System for Integrated Health Management based on Individual Risk Profiling. Eur Soc Cardiology, Poster, Barcelona

Colkesen BE., Ferket BS., Hoppener MR., Mathijssen JJ., Peters RJG., Kalken van CK., Kraaijenhagen RA. (2009). Individualized stepped care prevention based on voluntary risk profiling; a promising approach to battle the chronic disease burden. Eur Soc Cardiology, Poster, Barcelona

Kraaijenhagen RA., Hoppener MR., Mathijssen JJ., Kalken van CK. (2008). Personalized prevention and early diagnostics based on integrated risk profiling supported by an evidence-based knowledge and support system; An effective approach to battle the chronic disease burden. European Society of Cardiology, Poster, München

Hoppener MR. (2007). Thrombo-embolic complications and prophylaxis in ambulatory surgery, an overview. International Congress on Ambulatory Surgery (IAAS), Poster, Amsterdam

Hoppener MR., Ettema HB., Verheyen CCPM., Henny  ChP., Büller HR. (2006). Low incidence of deep vein thrombosis after knee arthroscopy without thromboprophylaxis: a prospective cohort study of 335 patients. Acta Orthop., 77(5):767-71.

Ettema HB., Hoppener MR., Veeger N., Büller HR., Meer van der J. (2006). Low incidence of venographically detected deep vein thrombosis after knee arthroscopy without thromboprophylaxis: a prospective cohort study. J Thromb Haemost., 24(6):1411-3

Hoppener MR., Kraaijenhagen RA., Kalken van CK. (2005). We moeten er eerder bij zijn, primaire preventie van kanker en hart- en vaatziekten. Nederlands Congres Volksgezondheid, Rotterdam

Levi M., Hoppener MR. (2005). Perioperative thromboprophylaxis-for the immobilisation period, potential extension beyond hospitalization. Ned Tijdschr Geneeskd., 5;149(45):2490-1.

Hoppener MR. (2005). Venous Thrombosis, Etiology, Diagnosis and Prophylaxis in Surgery. Thesis, University of Amsterdam. Buijten & Schipperheijen, Amsterdam. ISBN 978-90-90198-06-4

Ettema HB., Hoppener MR., Henny ChP., Büller HR., Verheyen CCPM. (2005). Compliance of Dutch orthopaedic departments with national guidelines on thromboprophylaxis. A survey of Dutch orthopaedic thromboprophylaxis. Acta Orthopaedica, 76(1):99-103

Hoppener MR., Büller HR. (2005). New anticoagulants and thromboprophylaxis. British Journal of Surgery, 92(3): 259-61

Riddle DL., Hoppener MR., Kraaijenhagen RA., Anderson J., Wells PS. (2005). Preliminary validation of clinical assessment for deep vein thrombosis in orthopaedic outpatients. Clinical Orthopaedics and Related Research, (432): 252-7

Hoppener MR., Ettema HB., Henny ChP., Verheyen CCPM., Büller HR. (2005). Symptomatic deep vein thrombosis and immobilization after day-care arthroscopy of the knee. Journal of Thrombosis and Haemostasis, 3(1): 185-7

Hoppener MR. (2005). Incidence of deep vein thrombosis after knee arthroscopy without thromboprophylaxis. Congress of The International Society of Thrombosis and Haemostasis, Poster, Sydney

Hoppener MR., Huijgen R., Henny ChP., Meijers JCM., Levi M. (2005). Sustained factor VIII and vWF elevation after total hip arthroplasty. Congress of The International Society of Thrombosis and Haemostasis, Poster, Sydney

Ettema HB., Hoppener MR., Veeger N., Büller HR., Meer van der J.  (2005). The incidence of venographically detected deep vein thrombosis after knee arthroscopy without thromboprophylaxis. Congress of The International Society of Thrombosis and Haemostasis, Poster, Sydney

Hoppener MR., Kraaijenhagen RA., Büller HR., Peters R., Levi M. (2004). Beta-receptor blockade decreases elevated plasma levels of factor VIIIc in patients with deep vein thrombosis. Journal of Thrombosis and Haemostasis, 2(8):1316-20

Hoppener MR., Levi M. (2004). Acute Boekje. Book chapter: Peri-operatieve tromboseprofylaxe. Stolling en antistolling. Van Zuiden Communications B.V., Alphen aan den Rijn. 1e druk, ISBN 90-8523-003-9

Riddle DL., Hoppener MR., Kraaijenhagen RA., Anderson J., Wells PhS., Zuelzer WA. (2004). Validation of a clinical decision rule for diagnosis of deep vein thrombosis in orthopaedic outpatients. 5th Combined Meeting of the Orthopaedic Research Societies of Canada, U.S.A., Japan and Europe, Poster, Banff

Ettema HB., Hoppener MR., Büller HR., Henny ChP., Verheyen CCPM. (2003). Thrombosis prophylaxis in orthopaedic surgery: considerations and uncertainties. Nederlands Tijdschrift voor Geneeskunde, 20;147(38):1842-7

Hoppener MR., Ettema HB., Kraaijenhagen RA., Verheyen CCPM., Henny ChP. (2003). Day-care or short-stay surgery and venous thromboembolism: an overview. Journal of Thrombosis and Haemostasis, 1(4):863-5

Hoppener MR., Ettema HB., Kraaijenhagen RA., Verheyen CCPM., Büller HR., Henny ChP. (2003). Day-care or short-stay surgery and venous thromboembolism: an overview. Congress of The International Society of Thrombosis and Haemostasis, Poster, Birmingham

Hoppener MR. (2002). De noodzaak van tromboseprofylaxe in dagbehandeling chirurgie. Kortom, Nederlandse Vereniging voor Dagbehandeling en Kort verblijf  Nr.4

Hoppener MR., Kraaijenhagen RA., Levi M., Peters R., Büller HR. (2001). Beta-receptor blockade decreases elevated plasma levels of factor VIIIc in patients with deep vein thrombosis. The etiology of this important risk factor revealed. Congress of The American Society of Hematology, San Fransisco

Blog publications

Hoppener MR. (2016). ‘Goed’ of ‘slecht’: hoe wij onze kinderen naar de wereld leren kijken. https://www.fabmama.nl/ouders/papa/goed-of-slecht-hoe-wij-onze-kinderen-naar-de-wereld-leren-kijken

Hoppener MR. (2016). Heeft jouw kind een ‘baksteen’ of groei mindset’? https://www.fabmama.nl/ouders/papa/heeft-jouw-kind-een-baksteen-of-groei-mindset

Hoppener MR. (2016). Scheidende ouders: luister naar je kind. https://www.fabmama.nl/ouders/papa/scheidende-ouders-luister-naar-je-kind

Hoppener MR. (2016). Suiker Tax in Nederland goed of slecht idee? https://www.fabmama.nl/ouders/papa/suiker-tax-in-nederland-goed-of-slecht-idee

Hoppener MR. (2016). Van witte doktersjas naar papablog. https://www.fabmama.nl/fabulous-mamas/papas/van-witte-doktersjas-naar-papablog

Hoppener MR. (2016). Kinderen insmeren tegen de zon moet routine worden. https://www.fabmama.nl/lifestyle/health/kinderen-insmeren-tegen-de-zon-moet-routine-worden

Hoppener MR. (2016). Zo voorkom je overgewicht bij kinderen. https://www.fabmama.nl/lifestyle/health/zo-voorkom-je-overgewicht-bij-kinderen

Hoppener MR. (2016). Giet maar vol. https://www.johnnyjoker.com/blog/giet-maar-vol

Hoppener MR. (2015). De dag dat alles mag. https://www.johnnyjoker.com/blog/de-dag-dat-alles-mag

Hoppener MR. (2015). Opvoeden of zorgen voor? https://www.johnnyjoker.com/blog/opvoeden-zorgen-voor

Hoppener MR. (2015). Neuroplasticiteit, waarom oefening kunst baart. https://www.johnnyjoker.com/blog/neuroplasticiteit-waarom-oefening-kunst-baart

Hoppener MR. (2015). ‘Grote bah’? Of gewoon poep? https://www.johnnyjoker.com/blog/neuroplasticiteit-waarom-oefening-kunst-baart

Hoppener MR. (2015). Het prachtinge indianenverhaal van Jeff https://www.johnnyjoker.com/blog/het-prachtige-indianenverhaal-van-jeff

Hoppener MR. (2015). Opvoeden met humor. https://www.johnnyjoker.com/blog/opvoeden-met-humor

Hoppener MR. (2014). Ouders zijn de beste dokter. https://www.johnnyjoker.com/blog/ouders-zijn-de-beste-dokters

Hoppener MR. (2014). Snaveltjes open en schermpjes toe. https://www.johnnyjoker.com/blog/snaveltjes-open-en-schermpjes-toe

Hoppener MR. (2014). Ouders zijn de beste dokters. https://www.johnnyjoker.com/blog/ouders-zijn-de-beste-dokters

Hoppener MR. (2014). Ze kunnen opa toch wel maken? https://www.johnnyjoker.com/blog/ze-kunnen-opa-toch-wel-maken

Hoppener MR. (2014). Later word ik…mezelf. https://www.johnnyjoker.com/blog/later-word-ik-mezelf

Hoppener MR. (2014). Word jij ook gek van al die dieetadviezen? https://www.johnnyjoker.com/blog/word-jij-ook-gek-van-al-die-dieetadviezen

Hoppener MR. (2014). Janken jouw kinderen ook zo veel? https://www.johnnyjoker.com/blog/janken-jouw-kinderen-ook-zo-veel

Hoppener MR. (2014). Probeer niet te proberen. https://www.johnnyjoker.com/blog/probeer-niet-te-proberen

Hoppener MR. (2014). Puppytraining voor kinderen. https://www.johnnyjoker.com/blog/jong-geleerd-is

Awards and Grants

CZ FONDS. Zorginnovatie subsidie: Johnny Joker maakt gezond leven leuk! (Tilburg, 2017)

Finalist ‘Gouden Veer’ voor beste preventieve tekst in de gezondheidszorg. Nationale Schrijfwedstrijd NOW/ZonMw-programma Begrijpelijke Taal (Amsterdam, 2012).

NVTH-ICTH Travel Award, International Congres on Thrombosis and Hemostasis (Sydney, 2005)

Young Investigator Prize. The best article for the section Clinical Studies 2004. Given at a ceremony in Sydney at the 19th Congress of the International Society on Thrombosis and Haemostasis (Sydney, 2005)

NOV-orthomed prijs. Trombose en knie arthroscopie. Uitgereikt op de jaarvergadering  Nederlandse Orthopaedische Vereniging (Velthoven, 2005).

Young Investigator Travel Award, XVIIIth Congress of the International Society on Thrombosis and Haemostasis (ISTH) (Paris, 2001)